Don't let the beanies with the spinning propellers put you off -- your peers (read: real human beings who don't think C# is a language, just like French) will share how they've used Oracle EPM to build faster, smarter, and more profitable businesses and how you can too, all in a language you can understand -- English. This is business knowledge for business leaders. You're always welcome to go technical, but your needs are the reason these systems get built -- see how the best ones happened.

MONDAY
Session 1, 11:15 AM -12:15 PM
U.S. Army Enterprise Management Decision Support - An OBIEE Case Study
Manish Khera, Harmonia Holdings
This presentation is a case-study in the design, development, and deployment of an OBIEE Business Intelligence solution across Multi-Network Domains for the U.S. Army. The Business Intelligence application provides current and predictive analysis on multiple military units which have significant organizational dependencies. Challenges dealing with Common Interface Schema, Authoritative Data Sources, data cleansing and load using the OWB ETL tool, Inter-network data calls, and selection of appropriate Oracle software tools are covered. Development of a Common Semantic Layer and unification of data schemas will be addressed in the context of development using the OBIEE Business Intelligence tool.

Session 2, 1:15 PM - 2:15 PM
EPM Development Panel
Oracle Corporation

Session 3, 2:30 PM - 3:30 PM
Hyperion Planning Process Management - New Features in 11.1.2
Jake Turrell, Hyperion Solution Architect
Prior to Version 11.1.2, Hyperion Planning's process management capabilities were limited.  Users had excessive flexibility in terms of who they could promote data to.  On the other hand, they had limited flexibility in terms of the "chunks" of data being promoted.  Version 11.1.2 addressed many of these limitations by adding two new process management templates and a host of new features.  This presentation will walk users through a quick demonstration of the "old" process management followed by a detailed demo of the new templates and features.

Session 4, June 27 at 4:30 PM - 5:30 PM,
Open

TUESDAY
Session 5, 8:30 AM - 9:30 AM
Best Practices: Hyperion Profitability and Cost Management at General Dynamics
Kathy Josephson, General Dynamics
See how General Dynamics benefits with their new profitability product - HPCM. Understanding profitability and cost in your business is fundamental to improving performance. Observe how General Dynamics faced many challenges of large allocations, identification of stages of allocations, and creation of allocations. Hear best practices on how they were successful, and learn some key lessons on their implementation success with a demonstration of how they are using the  product in their environment.

Or

Supersize your EPM user adoption:  Come learn about Oracle's training solution UPK
Mary Myers, ISA Consulting
In this session, participants will learn how to develop comprehensive training programs using Oracle's UPK (User Productivity Kit). Mary Myers, ISA Consulting, will demonstrate UPK's native capabilities and how to develop custom content using your organization's Oracle Hyperion data and metadata to meet the specific training needs of your EPM end-users.

Session 6, 9:45 AM - 10:45 AM
Your Choice: Vendor Presentation

Session 7, 11:15 AM - 12:15 PM
BI Experts Panel

Session 8, 1:45 PM - 2:45 PM
Deploying Essbase in the Supply Chain to Increase Profitability at Calix
Tony Banta, Calix
Calix, an industry leader in providing cutting-edge telecommunications equipment and management software, wanted to expand their leadership in the supply chain by more effectively managing both strategic and day-to-day aspects of manufacturing operations. Attend this session and learn how the company moved from a spreadsheet-based, labor-intensive system to a new, state-of-the-art performance management and cost modeling system that combines a number of technologies including an Oracle database, Oracle Data Integrator (ODI), Oracle Essbase, Dodeca, and OBIEE. Also learn how the new system gives Calix the information necessary to make informed decisions quickly and prioritize actions based on business impact, and thus, gives the company a competitive advantage by improving margins in their highly competitive industry.

Session 9, 3:00 PM - 4:00 PM
Benefiting of Oracle Data Integrator in a heterogeneous environment - A challenging scenario in Telco Industry.
Gurcan Orhan, Turkcell Technology R&D
Turkcell is a telecommunication operator which is the leader of Turkey and third in Europe. Project NODI is a data warehouse approach especially built for Network Operations Division in Turkcell developed in Turkcell Technology. NODI has a variety of source systems including files, Sybase IQ, Sybase ASE, MSSQL and Oracle and about 25TB of disk space.
To give the vision of Turkcell's Network Architecture, Turkcell managed to reach 300M text messages and 16k text messages per second in the first day of Ramadan feast. Sybase Power Designer is used to model complete physical and logical architecture.

Session 10, 4:30 PM - 5:30 PM
YES! Essbase ASO CAN Plan!
Ray Dunwoodie, Walmart Stores Inc
You've all heard the Essbase v9.x ASO Planning and Forecasting "solution" before: do your planning and forecasting in a BSO cube, and import or partition to your ASO cube. Well what happens if you have too much data for Planning and Forecasting to function in a v9.x BSO cube? Are you just out of luck? The answer is NO!
Come hear how the world's largest retailer and the world's best Oracle consulting company were able to use MDX outline formulas and Report Script data exports and imports to build a 20Gb+, ASO planning and forecasting cube. In just FOUR WEEKS! It wasn't easy. But it CAN be done!

WEDNESDAY
Session 11, 8:30 AM - 9:30 PM
People's Choice-Case Studies

Session 12,  9:45 AM - 10:45 AM
Open

Session 13, 11:15 AM - 12:15 PM
Seeing Oracle Financials in Multi-Dimensions - A Makeover Story
Eldon Liu, ADI Strategies, Inc.
Companies running Oracle Financials have the same reporting challenges. They need to develop a method to reference account and cost center structure into 'cost type' accounts, which is used to prepare their financial statements. Additional complexity is added when these financial statements are required to be prepared in various 'views', i.e. Internal, Tax, and Audit. As an Essbase solution, the above can be met by embedding mapping logic into calculation scripts though it's difficult to maintain by business users. This presentation introduces a framework based on Oracle/Hyperion technology that'll not only address Oracle Financials' reporting challenges, but also provide business users direct/easy access to maintain 'cost type' references. It further expands Essbase's analytic capability by supporting drill-through to all 'cost type' accounts and views.

Session 14, 1:45 PM - 2:45 PM
Retail Analysis and Reporting with Oracle Essbase at Sally Beauty
Heather Wine, Sally Beauty Holdings Inc
Join Sally Beauty as they share their success story in implementing Hyperion Planning. Learn how their entire budget and forecast cycles went from over three weeks to complete with suspect information to more accurate plans in two to three days with reporting available in seconds. This session will share the secrets to good application design and lessons learned that can help you improve your Planning solution.

Session 15, 3:00 PM - 4:00 PM
Tech Support Panel, Oracle Corporation

Session 16, 4:15 PM - 5:15 PM
Oracle EPM Killer Apps Survey and Panel Discussion
Ron Moore, MTG
Profitability analysis is one of the most common Essbase applications for a reason. It's one of the most important things you can do to improve business performance. Profitability analysis doesn't stop at direct costs. You have to allocate indirect costs to calculate fully loaded profit. Allocations are fundamentally multidimensional so Essbase is an ideal place to do allocations and profitability analysis.
In this session we will discuss the objectives of profitability analysis and identify the advantages of using Essbase. We will describe simple allocations, waterfalls and reciprocal allocations and present several alternative design structures. Then we will present some calculation examples.

THURSDAY
Session 17, 8:30 AM - 9:30 AM
Hyperion Planning Success at Sally Beauty
Heather Wine, Sally Beauty Holdings Inc
Join Sally Beauty as they share their success story in implementing Hyperion Planning. Learn how their entire budget and forecast cycles went from over three weeks to complete with suspect information to more accurate plans in two to three days with reporting available in seconds. This session will share the secrets to good application design and lessons learned that can help you improve your Planning solution.

Session 18, 10:30 AM - 11:30 AM
Planning Application Design for the World's Largest Planning Implementation: How to Establish a Planning Environment for a Large, Heterogeneous Planning Community
Ryan Sullivan, Harvard University
Learn how Harvard University and Performance Architects established a robust staging area for the largest Hyperion Planning installation in the world, permitting decentralized and unique planning approaches for a diverse organization with distinct planning approaches - and how you can apply this type of approach to your Planning environment and efforts.

Session 19, 11:45 AM - 12:45 PM
Combining Hyperion Planning with Integrated Operational Planning
Michael Heukels, CheckPoint Consulting
Hyperion Planning is great for financial plans. However, it lacks many features necessary for operational planners. A large consumer goods company has implemented a solution combining Oracle Hyperion Planning with Oracle Integrated Operational Planning. This session will discuss this solution and how the two systems interact. The solution provides the ability to create customer, product,and plant profit and loss statements with the ability to drill to a full level of detail behind the cost of goods sold. The solution also provides operational planners the ability to do what-if analysis on commodities, and plan plant labor and loading. The solution manages over 15,000 products and an equal number of customers. It has allowed the company to create more detailed forecasts for products, customers, and plants and provides a platform for more detailed analysis profitability for each of those segments with dramatically less effort than was required previously. Technical solutions will be discussed regarding reporting, metadata management, data movement between the tools, and the overall forecasting process.